Secret Story 6 is the official app of Endemol’s top Reality Show with the same name, resulting from the strong and prolific partnership between Viva Superstars, Media Capital Digital and TVI, the leading TV station in Portugal. All the contents of the show are displayed on an elegant News Feed featuring an intuitive segmentation between news, videos and contestants, allowing users to interact through their social media accounts. In this app, users can join several communities to support their favourite contestants and connect with other fans in real time. They can also participate in polls by voting multiple times using Viva Superstars’ unique Easy Voting System, see the results of polls, ask questions to their favourite contestants, and have fun creating playback videos using popular voice tracks pre-recorded by the show’s ubiquitous Voice. The app also features a VIP membership, which allows international users to watch the show live within the app. The in-app store provides the VIP membership and a set of Credit Packs, which can be used to unlock premium features such as multiple voting, Voice tracks or messages to contestants. Thanks to our world-class platform, purchases can be accomplished through the App Stores, Paypal, Home Banking/ATM, SMS and Carrier Billing, therefore highly improving user conversion.
Ricardo Tomé, CDO - Media Capital
Convert viewers into premium app users through a universal payment system.
Use the “Voice”, the TV show main character, as the main user interface throughout the app.
Allow users to play with the ubiquitous “Voice” by recording and sharing dub videos.
Foster community building around the show participants.
messages exchanged within the communities.
“Voice” tracks played.
of payment methods virtually covering all possibilities.